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Inside the Business, Paint
Meet ‘Create’, the fifth color story in our collaboration with The Sensory Home®. Discover a warm, grounded palette of four energizing paint shades: Pimento, Hot Mocha, Elderton and Chesterfield, designed to support creativity at home.
The way we live in our homes is always evolving. They’re no longer simply places to rest and gather - they’re where we think, make and imagine, too. It’s this shift that inspired the newest chapter in our collaboration with The Sensory Home®: a fifth color story called ‘Create’, a warm, grounded palette designed to bring energy and creativity into the spaces we live in.
Pimento is a warm, mid-depth clay shade that is rich in pigment. It grounds a space while adding a gentle boost of energy.
Hot mocha is a muted terracotta that adds warmth and energy without being too bold.
Elderton is a deep mid-brown that gives a room foundation, depth, and a quiet sense of confidence to a space.
Chesterfield is a warm neutral, designed to balance and soften the rest of the palette.
Together, these tones create a room that feels warm, steady, and gently stimulating – supporting creativity in a way that feels natural and entirely liveable.
Create is designed to sit seamlessly alongside the original Sensory Home palettes, so you can mix and match across the whole collection to suit each room and the way you live in it:
Rest:a smoky olive shade paired with a mix of cool and deep green grays for calm and restful moments.
Gather: a collection composed of deep, grounding greens and earthy browns that encourage warmth and connection.
Focus: featuring cool blues with a hint of neutral warmth, this color story supports concentration and clarity.
Nook: a cocooning palette of muted, natural hues for stillness and reset.
Create: our latest addition, withwarm, energizing earthy tones for thinking, making and imagining.
Pimento will bring joy and warmth into your room. Sweet and mild, it is the perfect peppery red to add a little heat to any decor.
A muted terracotta that brings warmth and energy without an overwhelming visual intensity.
A warm neutral, designed to balance the palette with subtle brown hues and a deep, rich, sophisticated finish.
Proudly, our color of the year in 2025, Elderton, is a timeless neutral-toned brown. Try color drenching for a warm, enveloping room.
“The way we use our homes continues to shift. We’re asking more of our spaces than ever before. Create reflects that shift. It’s about supporting moments of thinking, making and imagining in a way that still feels calm and considered,” says Pippa Jameson, Founder of The Sensory Home®.
For us, it’s a natural next step. “Following the strong response to our first collaboration with The Sensory Home, we were excited to build on its success with a new palette designed to inspire and bring energy into the home,” says Iona Graham, Brand and Marketing Controller at Graham & Brown. “With 80 years of design expertise, we are proud to once again collaborate with Pippa to bring the Create palette to life, and we look forward to seeing how people interpret and decorate with these colors in their own spaces.”
Whether you’re elevating a well-loved kitchen, carving out a considered studio corner or simply adding warmth to a space that’s working harder than ever, Create offers a refined, sensory-led way to do it. Discover the full Create palette, along with the wider Sensory Home collection, at grahambrown.com.
