• Wallpaper
  • Paint
  • Wall Murals
  • Curtains
  • Blinds
  • Home Furnishings
  • Our Story
  • Blog

Design your next

Dream Room

Sign in or create a Graham & Brown account to add products to your wish list and get started on transforming your space.

  • Sign In
  • Sign Up
Check the status of an order

Newsletter sign-up

subtitle

We'll only email you about relevant offers and product news.

How Can We Help?
  • Delivery
  • Returns
  • Sample Service
Corporate
  • Our Story
  • Press Enquiries
  • Our Sustainability Pledge
  • Privacy & Legal
Useful Links
  • Loving Home Magazine
  • Wallpaper
  • Wall Murals
  • Paint
  • Curtains
  • Blinds
  • Bed Linen
How can we help?
  • Customer Service
visa.svg
paypal.svg
mastercard.svg
americanExpress.svg
© Graham And Brown Ltd. 2025
visa.svg
paypal.svg
mastercard.svg
americanExpress.svg
Wallpaper guide banner

A/B Wallpaper Guide

For the first time in our history, we are launching a premium A/B roll design across six stunning colourways for our Design of the Year 2026. This innovative approach allows us to showcase the full impact of the pattern across an expansive 104cm x 100cm repeat – maximising scale, drama, and design like never before.

What Is an A/B Roll Design?

An A/B roll design features a large-scale pattern that spans across two coordinated wallpaper rolls before repeating. Unlike traditional formats, A/B rolls work in tandem – alternating between Roll A and Roll B – to create a seamless, uninterrupted visual flow. It’s the ideal format for showcasing bold, expansive motifs with maximum impact.

Wallpaper single roll example 
Double roll styled room 

Eternal Weave – Design of the Year 2026

Our first ever A/B roll design, Eternal Weave, brings this concept to life with a striking 104cm x 100cm repeat that flows effortlessly across both rolls. Crafted to elevate scale and storytelling, this layout is designed for precision and visual harmony.

  • Two rolls, clearly labelled ROLL A and ROLL B
  • A coordinated pattern that alternates between the two rolls
  • A layout crafted for uninterrupted design continuity
  • Installation Tip: To ensure the pattern aligns correctly, alternate the drops as you hang them – start with Drop A, then Drop B, then A again, and so on. Avoid using one roll completely before switching, as this can disrupt the design flow. For full installation instructions, please refer to the product label.

    Eternal Weave Black wallpaper in bedroom setting

    ETERNAL WEAVE

    BLACK

    Eternal Weave Damson wallpaper roll

    ETERNAL WEAVE

    DAMSON